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Kim Lewis Appointed CMO of Capriotti's Sandwich Shop
Capriotti's Sandwich Shop (Capriotti's) announced this morning the latest addition to its executive leadership team: Kim Lewis, the first-ever Chief Marketing Officer (CMO) for the brand. This appointment comes as Capriotti's continues to plant roots in new markets, introduce menu and tech innovations to its operations, and further establish itself as a category leader in the restaurant space across the country.
Kim's experience in marketing spans well over two decades, including more than 15 years in the retail industry and most recently, 6+ years...
Only 35% of Americans Have Had Their "First Time" with American Wagyu - Capriotti's is Fixing That
Capriotti's Sandwich Shop is on a mission to help everyone in America experience their first time with American Wagyu. In a recent survey of 1,500 Americans, only 35% of people have ever eaten American Wagyu. Known as some of the most tender and juicy beef on the market, American Wagyu is now more accessible than ever before with the permanent addition of the American Wagyu French Dip to the Capriotti's menu.
In the survey, 55% of those who have tasted American Wagyu...
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